Jenn Pereira, Author at DesignFloat https://www.designfloat.com/author/jenn-pereira/ Latest Design Trends and Useful Guides Tue, 04 Jul 2023 13:35:16 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://www.designfloat.com/wp-content/uploads/2021/11/DF-favicon.jpg Jenn Pereira, Author at DesignFloat https://www.designfloat.com/author/jenn-pereira/ 32 32 UNDERSTANDING THE PSYCHOLOGICAL EFFECTS OF COLOR IN BRANDING https://www.designfloat.com/understanding-the-psychological-effects-of-color-in-branding/ https://www.designfloat.com/understanding-the-psychological-effects-of-color-in-branding/#respond Mon, 24 Apr 2023 21:54:35 +0000 https://www.designfloat.com/?p=70405 Color in branding is an effective technique for businesses to convey a message and establish an emotional connection with their target audience. Different colors have different meanings, and understanding the psychological effects of color may help firms choose the right color palette for their business. Red is frequently connected with passion, excitement, and energy, whereas […]

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